![]() Over 100 million Americans are tuning into podcasts for information and entertainment every month, and podcast acquisition deals are being signed to the tune of $100 million. Maybe nobody could have truly predicted that a medium most closely resembling old-time radio would go on to become the next big thing, but here we are. ![]() But with the arrival of various technologies-such as the affordability of home recording equipment and software, faster and more accessible internet access, and a rise in niche communities longing for specialized on-demand content-a brand new, uniquely 21st-century medium was born. The history of podcasts unfolds along a timeline marked by technological breakthroughs and shifting consumption habits in the 21st century.Īt the onset of the new millennium, the term podcasting didn’t even exist. ![]()
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